Presenting Photographs & Prints | Quick Hack

 

presenting photographs
Sophisticated and relatively inexpensive, 1-1/2-inch drop front boxes in cool white and classic black make the PERFECT print delivery box to leave behind with that important buyer or patron you’re seeking to impress. (Please click on the image for more information.)

 

 

OK, so you’ve sold a nicely (i.e. archivally) matted photograph, print or drawing to a collector or patron. Or perhaps you’re giving a matted print as a gift to a client or collector you would like to do more business with (hey, that works folks!).

Now what?

Sure, you can stop by at the collector’s home or office to “present” his or her print to them like this:

 

 

presenting photographs
I’m glad you’re supporting your local public radio station, as evidenced by the nifty tote bag you got during that last pledge drive. By all means, pack it with towels and head off to the beach, but DON’T use it to deliver those prints you’ve worked so hard to create or that rare illuminated manuscript from 1496 (pictured above) that you’re giving as a gift.

 

 

Yeah, no. This sort of thing defeats the purpose from the moment you walk in the door.

You always want to make an impression. That’s just a fact. Well, I’m here to tell you that how you are presenting photographs and prints for delivery offers additional opportunities to impress. 

Now, let’s face it—it’s often difficult to justify the cost of  packaging a single image or a few prints in a really nice portfolio box that you’re planning on leaving behind (and quite possibly never seeing again). While the delivery of a single print or a few prints in a handsome portfolio box might well be justified under a number of different circumstances (trust me on that!), there are in fact other options available that will garner the same results (and no, a repurposed public radio tote bag is NOT one of them).

If the idea is to impress your client with a stunning presentation even through the delivery mechanism of his or her purchase or gift, then consider the idea of using a comparatively less-expensive yet classically elegant metal edge box drop front.

 

 

presenting photographs      presenting photographs

 

 

Now, I know what you’re thinking: “metal edge drop front boxes are archival 3-inch-deep manila-colored utilitarian containers made specifically for storing prints, not delivering them” (see photos, above). Well, you’re right about some of that statement, as “back in the day” metal edge boxes were only available in a manila color and were/are often used primarily for storage.

Yet, as with everything else, times have changed!

 

 

presenting photographs
Boom! The same nicely matted print from the tote bag photo, this time securely nestled in a white 1-1/2-inch drop front box. The sophisticated gray liner adds yet another layer of cool to the whole presentation. Note that this print does not have a sheet of acid-free interleaving tissue (see sample kit here) nor an archival polyethylene bag to protect it / add to the presentation. These were left out for illustrative purposes, yet are in place in the bottom photograph at the end of this blog. (Please click on the image for more information.)

 

 

Presenting Photographs & Prints is ALL about the Presentation
(yeah, I know it’s redundant…because its IMPORTANT!)

 

IF you need to make that big delivery to an important buyer / collector / client, and IF you want the “delivery box” you’re leaving behind to add class and professionalism to the whole transaction (even if it’s a gift!), then go with an elegantly cool, reasonably priced black (oh-so-hip) or white (ditto) 1-1/2-inch drop front box like these:

 

 

presenting photographs
If you’re intending on leaving it behind (you should) with the print(s) you’re delivering, consider using one of these rakishly contemporary archival drop front boxes. After all the money and time you’ve put into your work, these are a bargain. An 11×14″ will set you back only around $15, and a 16×20″ comes in at around $25. Skip the lattes for a week and you’re there. On top of all that, your intended recipient will be back for more, as you clearly “get it” as evidenced even in your sophisticated delivery choices.

 

 

Yes, perhaps you’ll never see that box again, but at half the price—and with all the class—of a classic portfolio box, your intended “target” (i.e. your buyer / collector / patron) will be wildly impressed.

You can take that fact to the bank, folks.

 

 

presenting photographs
Imagine your print, ready for delivery, complete with a sheet of high-quality archival interleaving tissue or archival thin paper and placed in a museum-grade polyethylene bag inside a cleanly designed white or black 1-1/2-inch drop front box. Next stop? The bank – to cash the check you just got. Make sure you pay your phone bill this month, as the recipient of THIS presentation will be calling you again. ‘Nuff said.

 

 

So, for a quick and easy way to elevate even the DELIVERY of your best work, go for it. It’s not, of course, for everybody or for every print delivery, but when you’re trying to instill that elusive “this guy/gal knows his/her stuff” in the mind of someone you wish to impress or make happy, you just can’t go wrong. And it’s most likely deductible!

Treat your clients right—and they’ll be back for more!

 


 

Got a question on other sophisticated yet easy presentation hacks? Add a comment below or contact us here at Archival Methods. We know this stuff inside and out, and would be happy to discuss any of our many gallery-level solutions to your archival presentation, preservation or storage questions. We’ve been doing this sort of stuff for decades, so give us a shout!

We also hope you’ll start following Archival Methods on Twitter, Facebook and Pinterest for fascinating and timely up-to-the-minute info you’ll find nowhere else!